# Snacked > AI quiz funnels for lead capture. Snacked turns a one-sentence brief into a complete quiz — questions, archetypes, scoring, result copy — that captures emails tagged by archetype. Snacked is built for creators, marketers and founders who want a lead magnet people actually finish. The same builder works for any niche — fitness, SaaS, courses, ceramics. ## Guide - [How to use Snacked (full guide)](https://www.snacked.it/guide.md): Step-by-step from signup to your first live AI quiz funnel, then through every feature. - [Table of contents](https://www.snacked.it/guide.md#table-of-contents): Section of the main guide. - [What Snacked is, in one minute](https://www.snacked.it/guide.md#what-snacked-is): Section of the main guide. - [Sign up and the dashboard](https://www.snacked.it/guide.md#sign-up): Section of the main guide. - [Create your first quiz with AI](https://www.snacked.it/guide.md#create-your-first-quiz): Section of the main guide. - [Edit anything the AI produced](https://www.snacked.it/guide.md#edit-anything): Section of the main guide. - [The scoring matrix, demystified](https://www.snacked.it/guide.md#scoring-matrix): Section of the main guide. - [Theme and brand your quiz](https://www.snacked.it/guide.md#theme-and-brand): Section of the main guide. - [Publish and share](https://www.snacked.it/guide.md#publish-and-share): Section of the main guide. - [Connect your email tool](https://www.snacked.it/guide.md#integrations): Section of the main guide. - [Add branching logic](https://www.snacked.it/guide.md#branching): Section of the main guide. - [Embed your quiz anywhere](https://www.snacked.it/guide.md#embed): Section of the main guide. - [Track conversions](https://www.snacked.it/guide.md#tracking): Section of the main guide. - [Manage and export leads](https://www.snacked.it/guide.md#leads): Section of the main guide. - [Plans, limits and billing](https://www.snacked.it/guide.md#plans): Section of the main guide. - [Languages](https://www.snacked.it/guide.md#languages): Section of the main guide. - [Troubleshooting](https://www.snacked.it/guide.md#troubleshooting): Section of the main guide. - [What's next](https://www.snacked.it/guide.md#whats-next): Section of the main guide. ## Reference - [Pricing](https://www.snacked.it/pricing): Free, Pro ($19/mo annual or $29/mo), Pro Lifetime ($499). - [FAQ](https://www.snacked.it/faq): Short answers to common questions. - [Live demo quiz](https://www.snacked.it/snacked/what-kind-of-digital-marketer-are-you-really): A real Snacked quiz, generated with Snacked. ## Legal - [Privacy](https://www.snacked.it/privacy): How we handle data, GDPR. - [Terms](https://www.snacked.it/terms): Terms of service. - [Cookies](https://www.snacked.it/cookies): Cookie policy. ## Optional - [Full guide as one markdown document](https://www.snacked.it/llms-full.txt): Same content as /guide.md, served at the conventional LLM endpoint. ## Blog Operator playbooks on quiz funnels, lead magnets, and interactive content. - [The Modern Email List Playbook: Build, Engage, Monetize](https://www.snacked.it/blog/email-list-playbook) — Most email-list guides hand you a pile of tactics and skip the order. This is the playbook in four stages: setup, first 100, first 1,000, and revenue. - [Your 50,000 Instagram Followers Earn You Zero](https://www.snacked.it/blog/your-50k-followers-earn-zero) — You spent five years getting to 50k followers. Quick math: at 7% organic reach, $0.0001 RPM, what is that account worth per month? Spoiler: not much. - [The Day Vine Died, the Top Creator Lost $2.4M](https://www.snacked.it/blog/the-day-vine-died) — October 27, 2016. Twitter shuts Vine down with 90 days notice. The top creator had a 6-figure-a-month deal. Watch what happens next, and what they did wrong. - [You Don't Own Your Followers (And Why It Costs You Money)](https://www.snacked.it/blog/own-your-audience) — Your 50,000 followers are a lease, not a deed. The economics of owned vs rented audience, with platform-risk math and the path to actually owning it. - [€1 Spent on Email = €36. €1 Spent on Instagram = €0.30](https://www.snacked.it/blog/1-euro-36-emails) — Same dollar, different channel. The 36x gap between email and social ROI is not an accident. Walk through the math and decide where the next hour goes. - [Quiz Funnel Examples: 6 Patterns That Convert](https://www.snacked.it/blog/quiz-examples) — Six quiz-funnel patterns annotated by layer — hook, questions, scoring, result, sequence — with real-world examples and what makes the scoring matrix work. - [Lead Magnet Strategy for Creators and Coaches (2026)](https://www.snacked.it/blog/lead-magnet-strategy) — Most lead magnets fail because they reward the wrong action. We rebuild lead-magnet strategy around qualification, with quiz, checklist and ebook benchmarks. - [Interactive Content for B2B Lead Generation](https://www.snacked.it/blog/b2b-interactive-content) — Static gated content is dead in B2B. This playbook covers interactive lead gen — assessments, calculators, quizzes — with CRM wiring and real pipeline data. - [The Complete Guide to Quiz Funnels (2026 Playbook)](https://www.snacked.it/blog/quiz-funnel-guide) — Quiz funnels turn cold visitors into qualified leads via personalised flows. We break down every stage with real benchmarks and a scoring matrix template.